grocery

Retail Response to COVID-19: Rising to the Challenge

Retail Response to COVID-19: Rising to the Challenge

The supermarket industry is truly inspiring during the crisis caused by COVID-19. The workers across the supply chain - from those manufacturing needed products, to truckers and distributors, to the people stocking shelves and checking shoppers out - are on the frontlines of this battle. Everyone and every organization throughout the industry has stepped up to ensure that food and needed supplies continue to flow to shoppers in every community across the United States.

Speaking with retailers and others, many retailers are slowly recovering from the panic buying that has occurred in the first couple weeks of this crisis. Food and supplies are slowly being restocked, and retailers are wisely limiting purchase quantities to insure that the majority of shoppers are able to get needed products. 

The partnerships…

Retail Response to COVID19: Innovation in Realtime

Retail Response to COVID19: Innovation in Realtime

During my many years as a supermarket retailer I saw my share of panic buying related to natural disasters like blizzards and hurricanes. Like many, I lived through the 9/11 crisis and its impact. But I have never experienced anything like what we are currently going through.

I’ve talked with many people across the supply chain these past few days, from brand manufacturers to distributors to retailers. I have been in our local stores seeking supplies but also watching how retailers are responding to a never-before environment.

While healthcare workers are always thought of as the front lines in a pandemic like we are experiencing, it is just as true that the workers in supermarkets and drug stores are equally on the front lines. The commitment by people across the massive grocery industry to serve the people in their communities during this crisis is to be commended. They don’t have to be there - they can stay home like many others, taking care of their families, and self-quarantining. But these store workers are unselfishly putting themselves on the front line of the coronavirus battle, realizing that feeding and providing needed supplies for their communities is as important as the doctors and nurses caring for the ill.

When the current crisis abates - and it will - I believe the retail industry can step back to realize what it has accomplished….

Are You Leaving Profits in the Basket? 10 Secrets to Increase Basket Size Week After Week

Are You Leaving Profits in the Basket? 10 Secrets to Increase Basket Size Week After Week

According to the latest Brick Meets Click research that included 27 supermarket banners, independent grocers that offer products both in-store and online reported online basket sizes averaging $110, and average weekly online store sales of $9,964. The four of My Cloud Grocer’s clients that participated in the research reported online basket sizes averaging $215, and average weekly online store sales of $49,248.

These 10 secrets have enabled our clients to achieve such outstanding results….

Find the Right Approach to Your Grocery Technology

Find the Right Approach to Your Grocery Technology

Grocers are leaning more heavily on technology to engage shoppers and attract new business. When it comes to digital technology, it can be overwhelming, and finding the key to long-term success can seem elusive.

Anything worth doing is worth doing right. When it comes to choosing the right technology platform for customer engagement, there are…

Three Ways Grocers Protect Alcohol Margins

Three Ways Grocers Protect Alcohol Margins

When a customer enters your store for alcohol, they have an idea of what they’re going to pay. They are loyal to your location and watch advertisements, or they have visited a competitor and purchased the same product at their store. Either way, they have a price they expect to pay and won’t accept buying a case of beer for more than they anticipated. So, if your customers won’t accept a variance in what they expect to pay for alcohol, neither should you.

In the grocery space…

Best Practices for Starting a Grocery Delivery Service

Best Practices for Starting a Grocery Delivery Service

Starting an online grocery business can seem intimidating and overwhelming, but it doesn’t have to be. A framework for understanding what one can do to leverage the strengths of stores, is to grasp the concept that their proximity to shoppers is key to competing in the online grocery landscape. At Bringoz, we’ve been working with several grocery chains, providing them with a SaaS-based delivery management platform to build and scale a flexible operation that uses their own employees or third-parties to enhance the customer journey at a lower cost..

How Crowdsourcing Your Customer Feedback Delivers the Best of Both Worlds

How Crowdsourcing Your Customer Feedback Delivers the Best of Both Worlds

Today’s thriving retailers leverage technology at multiple shopper touchpoints to provide the best customer experiences. However, most retailers still rely on traditional methods of customer insight to measure and manage the customer experience. The two most prevalent tools, customer feedback surveys and mystery shops, emerged long before the mobile revolution, and each has drawbacks solvable through the use of emerging mobile architecture…

3 Ways Independent Grocers Can Compete with the 'Big Guys'

3 Ways Independent Grocers Can Compete with the 'Big Guys'

The other day I overheard a phone call between one of our sales representatives and an Independent Grocer. It went something like this:

Sales Rep: Hi, this is Nikki from Mercato. We are the only e-commerce and delivery platform designed exclusively for independent grocers. I was hoping to talk with you about getting your store online and growing your business.

Grocer: Oh, I’m not even thinking about that right now. There is a store across the street and they aren’t online, so I’m not sure it is important for me. Plus, I’m really busy.

The sad truth is that we hear conversations like this all the time. It’s almost 2020, and here is a merchant who isn’t even thinking about getting online.

Why Online Grocery Is Approaching a Tipping Point

 Why Online Grocery Is Approaching a Tipping Point

For a long time, the grocery industry was a major holdout on the move to ecommerce. Most grocers lacked the resources to make online grocery buying as convenient and satisfying as in-person shopping, and it was easy to assume that it couldn't be done.

Those assumptions are still holding the industry back. As of early 2019, only 3% of sales in the grocery retail sector happened online – compared to around 10% for all retail sectors. Online grocery has…

2020: Welcome to The Age Of Personalization

2020: Welcome to The Age Of Personalization

“Personalization” is increasingly being recognized as a “must have” for retailers of all types; but especially for grocers. Here are a handful of insights regarding personalization:

“In 2020, retailers are focused on identifying and serving the individual customer with tailored services by investing in Shopper Tracking, Location-Based Marketing and CRM/Personalization.”- Progressive Grocer, 2019

“Personalization will be the prime driver of marketing success within five years. Only by acting today, however, can companies hope to be in a position to deliver value to both their customers and their brands.”- McKinsey, 2019

“As the digital age offers up new ways to fight for customer mindshare and dollars, consumer-facing organizations are responding with new efforts to personalize the customer experience…and reaping big rewards in the process.”- Harvard Business Review, 2018

Not all personalization solutions are alike!

Decision Making in Retail is Broken. AI Comes to the Rescue.

Decision Making in Retail is Broken. AI Comes to the Rescue.

Decision making in retail is broken!   While most retailers want to be a lot more data-driven in their decision making, there are too many system impediments, data accessibility and even cultural obstacles preventing that from happening.  

Leverage a Cloud-Based Point of Sale to Meet New Consumer Expectations for Convenience

Leverage a Cloud-Based Point of Sale to Meet New Consumer Expectations for Convenience

In food service retail, the adage “convenience is king” still rings true. What has changed is the understanding of — and associated expectations for — what it means to be convenient. Gone are the days of location being the primary factor in whether a food service retailer is a convenient place to shop. On-demand culture, gig economy vendors, and rapidly-evolving technology have vastly impacted consumer expectations for their retail experiences.

True convenience means getting exactly what you want instantly. It means…

Driving Grocery Store Optimization Through Perishables

Driving Grocery Store Optimization Through Perishables

Grocery stores offer a wide variety of foods, including many perishables that require tight temperature controls. Fridges, freezers, reach-ins, and bunkers that hold these sensitive foods must be checked throughout the day, taking time away from team members from ensuring good experience for their customers. Manual temperature checks, typically done with pen and paper, are error-prone, easily forgotten, increase compliance risk, and lead to unnecessary food waste in the event of a temperature failure. This presents a significant opportunity to leverage…

Looking Ahead to The CART Event at NGAShow 2020

Looking Ahead to The CART Event at NGAShow 2020

The CART Event at the NGA Show coming up in February, 2020, is focused on helping Independent Retail understand What it takes to Thrive in The Age of ‘i’.

Changes in the retail industry are happening faster than ever before, transforming the retail store, and how retailers go to market and interact with their shoppers. Retailers can embrace this change, avail themselves of capabilities never before possible, or be disrupted into irrelevancy. And disruption is exactly what’s happening as the industry undergoes gut-wrenching change as decades of product-first practices give way to a true customer-first retail experience…

Three Imperatives for Retail in the Next Three Years

Three Imperatives for Retail in the Next Three Years

Think about major developments in the grocery retail industry between 1940 and 2015, and by major I’m talking about advances that are truly transformational in nature. 

When I went through this exercise I came up with only three: The development of self-shopping, the development of UPC barcode scanning, and the development of capturing customer identified transaction data via loyalty programs.

3 Ways Independent Grocers Can Compete With the ‘Big Guys’

3 Ways Independent Grocers Can Compete With the ‘Big Guys’

Guest blog by Bobby Brannigan, Founder and CEO of Mercato

The other day I overheard a phone call between one of our sales representatives and an Independent Grocer. It went something like this:

Sales Rep: Hi, this is Nikki from Mercato. We are the only e-commerce and delivery platform designed exclusively for independent grocers. I was hoping to talk with you about getting your store online and growing your business.

Grocer: Oh, I’m not even thinking about that right now. There is a store across the street and they aren’t online, so I’m not sure it is important for me. Plus, I’m really busy.

The sad truth is that we hear conversations like this all the time.  It’s almost 2020, and here is a merchant who isn’t even thinking about getting online. That isn’t even the worst part! The worst part is how far this is from what the big chains are actually thinking and doing. To them, e-commerce is yesterday. They are already there. They have already moved on to the next big things.

How is the independent grocer supposed to compete in a world where the resource gap between the “haves” (Kroger, Amazon, Albertsons, etc.) and the “have-nots” is this large?